The Saturday Evening Post March 21, 1964 The Beatles No Label


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The Saturday Evening Post – March 21, 1964 – The Beatles – No Label

This vintage issue of The Saturday Evening Post (March 21, 1964) features The Beatles at the height of Beatlemania. Released just weeks after their explosive U.S. debut on The Ed Sullivan Show, the issue captures the cultural phenomenon surrounding the band with exclusive features, commentary, and even a playful contribution by John Lennon himself.

The magazine is in good condition, with expected signs of handling for its age. Please review the photos for exact condition, as the item pictured is the one you will receive. Each issue is shipped with a plastic protective covering, and combined shipping is available upon request.

Table of Contents & Featured Articles

Articles

  • Doesn’t Congress Have Ideas of Its Own? – Sen. Abraham Ribicoff (p. 6)

  • Affairs of State – Stewart Alsop (p. 14)

  • A Crisis for Capitalism – Richard Armstrong (p. 17)

  • The Beatles: Music’s Gold Bugs – Alfred G. Aronowitz (p. 30)

  • Building the Beatle Image – Vance Packard (p. 36)

  • Beatalic Graphospasms – John Lennon (p. 40)

  • Athens on the Prairie – Walt McCaslin (p. 64)

  • The Job John McCormack Dreads – Don Oberdorfer (p. 66)

  • Carol Lawrence of Illinois – Normand Poirier (p. 72)

  • The Twins Who Found Each Other – Bard Lindeman (p. 76)

  • Scientology: “Have You Ever Been a Boo-Hoo?” – James Phelan (p. 81)

Fiction

  • The Captain’s Boar Hunt – David Ely (p. 44)

  • Blow Us Something Good, Sirocco – Stanley E. Smith (p. 54)

Departments

  • Letters (p. 4)

  • Post Scripts (p. 70)

  • Hazel (p. 78)

  • Editorials (p. 86)

Beatles Coverage

This issue is especially notable for its multi-part Beatles coverage:

  • Alfred G. Aronowitz’s “The Beatles: Music’s Gold Bugs” explores their meteoric rise.

  • Vance Packard’s “Building the Beatle Image” examines the marketing and cultural shaping of their fame.

  • John Lennon himself contributes humorously with “Beatalic Graphospasms.”

This magazine stands as an essential collectible, offering a contemporary look at the Beatles’ cultural takeover alongside broader political, cultural, and literary content of the early 1960s.

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