Mad Magazine July 1965 No. 96 Middle-of-the-Road Issue 4.0 VG No Label


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Description

Mad Magazine – July 1965 – No. 96 – “Middle-of-the-Road Issue” – VG 4.0 – No Label

This July 1965 issue of MAD Magazine (No. 96) delivers another round of unforgettable satire with the irreverent style that defined an era. Headlined as the “Middle-of-the-Road Issue,” it skewers everything from Cold War spy thrillers to household advertising, garden catalogs, and sales gimmicks. Alfred E. Neuman grins from the cover with his usual wit:

“One of the biggest improvements we could make in the American Home is to take the scale out of the bathroom and put it in front of the refrigerator!”


Condition: Graded 4.0 Very Good

  • No address label

  • General surface wear and age-appropriate handling

  • Please refer to photos for precise condition

  • Includes protective plastic sleeve

  • Combined shipping available – just ask!


Publisher Details

  • Publisher: William M. Gaines

  • Editor: Albert B. Feldstein

  • Art Director: John Putnam

  • Production: Leonard Brenner

  • Associate Editors: Jerry De Fuccio, Nick Meglin

  • Contributors: The Usual Gang of Idiots


Departments & Feature Highlights

  • Substandard Brands, Inc.Department of the Inferior Dept. (p.4)
    A biting parody of cheap knockoffs and misleading brand names.

  • The Man from A.U.N.T.I.E.Hollerin’ Uncle Dept. (p.7)
    A hilarious spoof on spy tropes, this time featuring a meddling aunt.

  • Don Martin On the Job (p.13)
    The King of Sound Effects strikes again in office antics and absurdity.

  • Spy vs. Spy / Spy vs. Spy vs. SpyJoke and Dagger Dept. (pp.17, 23, 40)
    Triple the espionage, triple the sabotage in this Cold War parody series.

  • Unspoken Messages in TV CommercialsSponsor Speak Dept. (p.18)
    The real meaning behind those overly cheerful ad lines.

  • Show Biz Celebrities in Everyday LifeOff But Still “On” Dept. (p.20)
    A jab at how stars behave when the cameras are off.

  • Future Sales Gimmicks for Conservative InstitutionsPreviews of Drumming-Up Attractions (p.24)
    Wild ideas to market the blandest institutions.

  • MAD’s Seed and Garden CatalogueHoe-Hum Dept. (p.29)
    Cultivate comedy with these absurd horticultural offerings.

  • The Lighter Side of the BossBerg’s-Eye View Dept. (p.32)
    Dave Berg delivers more workplace humor with his classic observational style.

  • TV Commercial AidsOut, Damned Spot! Dept. (p.37)
    Mocking ridiculous TV product demos that promise miracles.

  • Crazy Fists (Another Gutsy MAD Movie)Socko B.O. Dept. (p.41)
    A punchy film parody in full MAD cinema flair.

  • Baseball Foto-PlaysOut of Left Field Dept. (p.14)
    A photo-driven parody of America’s pastime.


Quote from Alfred E. Neuman:

“One of the biggest improvements we could make in the American Home is to take the scale out of the bathroom and put it in front of the refrigerator!”

A well-preserved issue that captures the clever, chaotic brilliance of MAD in the heart of the 1960s. A must-have for collectors of mid-century satire and pop culture parody.

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